Credit Union Mergers, Bank Acquisitions & Core Strategy
The credit union landscape is undergoing rapid transformation in 2025, driven by consolidation, competition and the need for scalable technology....
2 min read
Robin Hess : Dec 5, 2025
The following is an article written by ProBridge's Core Banking Expert, Robin Hess. It originally appeared on CUInsight.com.
For nearly a century, credit unions have enjoyed a federal tax exemption designed to support their mission: serving people of modest means through a cooperative, not-for-profit model. Today, as credit unions grow larger and more bank-like, the question of whether this exemption still makes sense has resurfaced. Recent studies, surveys, and policy proposals reveal a heated debate with significant implications for consumers, communities, and the financial industry.
Research by economists Robert Feinberg and Douglas Meade suggests that removing tax exemption could have severe consequences:
Goal: Demonstrate that taxing credit unions would harm consumers and the economy.
Debate: Critics argue these studies are industry-funded and overstate benefits, while banks claim the exemption creates an uneven playing field.
Reports from the Tax Foundation and banking associations highlight that credit unions now hold $2.2 trillion in assets and avoid roughly $4 billion in annual federal taxes. They argue:
Goal: Push for tax parity between banks and credit unions.
Debate: Credit unions counter that banks enjoy their own tax breaks (e.g., Subchapter S status) and that their cooperative model still fulfills a public-service mission.
Industry groups like ICBA (Independent Community Bankers of America) advocate ending exemptions for credit unions with assets over $1 billion or all federal credit unions, estimating $30 billion in revenue over 10 years.
Goal: Increase transparency and reduce deficits.
Debate: Credit unions warn this would harm rural and underserved communities, citing international examples where taxing credit unions led to closures and reduced access.
A recent ABA (American Bankers Association) survey found:
Goal: Build momentum for Congressional oversight of the federal tax exemption for credit unions.
Debate: Credit union leaders call the survey misleading, noting that informed consumers overwhelmingly support preserving the exemption. When consumers learn why credit unions are tax-exempt, because they share earnings with members and keep money in local economies, support for the exemption jumps to 78%.
This debate boils down to two competing visions:
As Congress considers whether to revisit this issue after 20 years, the stakes are high, not just for credit unions and banks, but for millions of Americans who rely on affordable financial services.
This isn’t just about taxes. It’s about preserving a financial model that prioritizes trust, transparency, and community impact. Credit unions aren’t chasing quarterly profits, they’re helping families buy homes, small businesses grow, and communities thrive.
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